Most Britons oppose the government fining supermarkets if they do not hit government targets to encourage customers to buy healthier food, shows latest GLPOR survey.

Would you support or oppose the government fining supermarkets if they do not hit government targets to encourage customers to buy healthier food?

According to latest GLPOR survey 38 % of Britons strongly oppose the government fining supermarkets if they do not hit government targets to encourage customers to buy healthier food, compared to 5 % who strongly support, 12 % somewhat support, 34 % somewhat oppose and 11 % don’t know.

Sample size: 15097 adults in the UK

Fledwork: 23 June – 23 July 2025